Solar Bloom
Client
Lumen Botanics
Year
2024
Role
Identity, packaging
A botanical skincare house wanted to look like the hour before sunset. We built the identity from a single orange, warmed by a blur, and let it move.
The launch film, ten seconds, shot in camera with a slow shutter.
The packaging carries the same orange at three temperatures, one for each line, so the shelf reads as a single gradient from across the shop.
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